ROBERT BARAKETT

The Robert Barakett brand was established in Montreal, Quebec 20 years ago, as the benchmark of finely-crafted men’s shirts. To this day, connecting men with premium style, luxury fabrics and refined hues remains at the core of its creative vision.

Robert Barakett offers a full collection from polo shirts to jackets inspired by the sophistication, lifestyle and quiet confidence of the contemporary man. The clothes are in colors and textures that all work well together, and make getting dressed an effortless art.

THE ROBERT BARAKETT SIGNATURE T

Add versatility and style to your wardrobe with premium Tees

A comfortable great-fitting T-shirt is a foundational component of pretty much every man's wardrobe. When it comes to our favorite Tees, it’s proven that most guys will tell you the more the merrier.

The great thing about T-shirts is that they’re probably the most versatile and easily worn piece of clothing that any man can own. This is what Montreal-based designer Robert Barakett discovered when he incorporated a premium T-shirt to his high-end sportswear line 12 years ago which quickly became the best-selling core item of his collection.

“After a few years in the business I realized that guys gravitate toward their favorite items. They’ll have their favorite polo, sports shirt, favorite whatever, and if they find something that they like and that they’re comfortable with and you offer it in many colors they’ll buy it in several colors. It makes their shopping easy and decisions on what to wear in the morning easy.”

Barakett’s goal early on was to find the “perfect T-shirt fabric that had to feel nice, that was not too sheer not too heavy and had to have great performance, being able to withstand multiple washes and still look good.” There’s a fair amount of performance testing for something as simple as a T-shirt, he explained. “We tested a lot of fabrics to find the right one at the right price and performance.”

The end result became known as the signature Barakett T with its unique ultra-soft, extra-fine Pima cotton, luxurious hand feel and clean appearance in up to 20 colors per season, which has helped it develop a very loyal following for men looking for premium style and comfort for their Tees.